Monday, April 21, 2008

Book signings

The average author sells between four and seven books at a signing. That statistic supports the belief that book signings aren't about selling books. They're about making connections.

Book signings have a lot of benefits.
* Talking with readers to hopefully increase word of mouth about your books
* Meeting booksellers with the hope of creating a positive impression so they'll recommend your books
* Networking with other authors to talk about the writing life and share information about the industry

I don't do a lot of signings. They take a lot of time, the promotion beforehand as well as the hours at the event. But I do acknowledge the benefits of signings and I always enjoy talking books with other avid readers.

What are your thoughts on book signings?



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